Email & Lifecycle Marketing

Email marketing that runs like a revenue channel, not a newsletter.

Strategy, automation, design, deliverability, and everything between — built and run end-to-end by a team that reports on revenue, not just opens.

Full-funnel

Strategy, design, copy, automation, and deliverability — one team, one channel.

Platform-agnostic

We work in Klaviyo, Braze, Mailchimp, or whatever you already run.

Deliverability-first

Every flow is built to land in the inbox, not the promotions graveyard.

What we do

13 service lines, one accountable team

Pick a single service or hand us the whole email channel. Every service below plugs into the next, so nothing falls through the cracks between strategy and send.

STR

Strategy & Consulting

Before we touch a single template, we map where your revenue is actually leaking.

  • Email marketing strategy
  • Customer journey mapping
  • Lifecycle marketing planning
  • Segmentation strategy
  • List growth strategy
  • Email calendar planning
  • Competitor analysis
  • Revenue forecasting
CMP

Email Campaign Management

We plan, build, test, and send every campaign — you approve, we execute.

  • Campaign calendar execution
  • Subject line & send-time testing
  • Segmented, personalized broadcasts
  • Post-send performance reporting
AUT

Marketing Automation

Flows that work while you sleep, triggered by what your customers actually do.

  • Welcome & onboarding flows
  • Abandoned cart & browse flows
  • Post-purchase & win-back flows
  • Behavioral trigger automation
  • Flow-level A/B testing
DES

Email Design & Development

Emails that render right everywhere, from Gmail dark mode to Outlook’s quirks.

  • Responsive HTML email templates
  • Dark-mode-safe design
  • Modular, brand-consistent blocks
  • Interactive & AMP email builds
CPY

Email Copywriting

Words that get opened, read, and clicked — not just written.

  • Subject lines & preview text
  • Campaign & flow copywriting
  • Brand tone-of-voice guidelines
  • Persuasive, click-driving CTAs
CRM

CRM & Platform Setup

Your platform, configured properly from day one — not duct-taped together.

  • Klaviyo, Braze & Mailchimp setup
  • List & flow architecture
  • Custom fields & properties
  • Sender domain & authentication setup
INT

Integrations

Your email platform, fully wired into the rest of your stack.

  • CRM integrations
  • E-commerce integrations
  • API integrations
  • Webhook implementation
  • Custom automation workflows
  • Data synchronization
  • Lead scoring
DLV

Deliverability Services

The best email in the world is worthless sitting in a spam folder.

  • Inbox placement monitoring
  • SPF, DKIM & DMARC setup
  • Sender reputation management
  • List hygiene & suppression
ANL

Analytics & Optimization

We report on revenue attributed to email, not just opens and clicks.

  • Revenue attribution reporting
  • Campaign & flow benchmarking
  • Cohort & LTV analysis
  • Conversion rate optimization
CPL

Compliance Management

Stay on the right side of GDPR, CAN-SPAM, and CCPA without slowing down.

  • GDPR, CAN-SPAM & CCPA compliance
  • Consent & preference centers
  • Unsubscribe flow management
  • Data retention policy support
CDM

Customer Data Management

Clean data in, better segments and personalization out.

  • Customer data platform setup
  • Data cleansing & deduplication
  • Custom audience segmentation
  • Cross-channel data unification
MIG

Migration Services

Switch platforms without losing a single subscriber or automation.

  • Platform migration
  • Template migration
  • Automation migration
  • Subscriber migration
  • QA and testing
ADD

Additional Services

Everything else your lifecycle program needs, under one roof.

  • SMS marketing
  • Push notifications
  • WhatsApp marketing
  • Landing page creation
  • Lead magnet development
  • Form optimization
Plans

Pick how you want to work with us

Starter is scoped by campaign volume for teams just getting consistent sends out. Basic and Professional are hour-based, so the hours flex across whichever service lines matter most that month — strategy one week, a migration the next.

Starter

Get consistent sends out

For brands that need a real campaign cadence, not ad-hoc blasts.

$799 / mo
Up to 8 campaigns / month
  • Up to 8 campaigns per month
  • 1 automation flow (welcome or abandoned cart)
  • Basic list segmentation
  • Email copywriting & design included
  • Monthly performance report
  • Email support, 48-hour response
  • Integrations, migrations & SMS available as add-ons
Book a Free Audit
Professional

Run email like an in-house team

For scaling brands that want an embedded, full-service team on call.

$4,999 / mo
160 hours / month, across all 13 service lines
  • 160 hours/month, across all 13 service lines
  • Unlimited campaigns, flows & experiments
  • Full CRM management, custom integrations & migrations
  • Advanced segmentation & customer data management
  • Compliance management (GDPR, CAN-SPAM, CCPA)
  • SMS, WhatsApp & push included
  • Dedicated strategist + weekly calls
  • Custom revenue-attribution dashboard
  • Priority support, same-day response
Book a Call

Need something in between, or a one-off project instead of a monthly plan? Book a call and we’ll scope it together.

How it works

From audit to inbox, in four steps

No lengthy onboarding maze. We start with a free look at what you already have.

01

Free audit

We review your current lists, flows, templates, and deliverability health.

02

Strategy & roadmap

We prioritize the fixes and builds most likely to move revenue first.

03

Build & launch

We design, write, and build your flows, templates, and campaigns.

04

Optimize monthly

We test, report on revenue impact, and keep improving every send.

What clients say

Trusted by teams who’d rather ship than tinker

Our welcome and abandoned cart flows were an afterthought before Kinetic Lanes rebuilt them. Now they’re one of our top revenue sources every month.

DC
Founder
DTC skincare brand

They migrated us off Mailchimp to Klaviyo with zero downtime and rebuilt every automation from scratch. Deliverability improved within the first month.

RK
Head of Growth
Subscription e-commerce

We finally have segmentation that makes sense and reporting that ties email straight to revenue. It’s the first time email has felt like a real channel.

AS
Marketing Manager
B2B SaaS

Ready to make email a real revenue channel?

Start with a free audit — we’ll tell you exactly what’s costing you revenue and what to fix first.

Scroll to Top